Abby Luke
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Abby Luke

​​I'm a product designer & leader crafting intuitive and inclusive experiences

Currently at Instagram

🎨 Work
As a Product Designer at Instagram, I'm helping people discover things they love— you can find my work across the app and web for Feed, Stories, and Explore.

❤️ Ethos
I'm driven by principled, empathetic design. I strive to create thoughtful experiences and interfaces that balance impact for the audience and business. I'm interested in inclusivity, ethical design, and growth strategy.


👩🏼‍💻 Style
I love creating end-to-end experiences by utilizing product thinking, interaction design, and visual finesse. I employ 
storytelling to visualize pathways and strategy for the product. I have a team-based approach to my workflow with cross-functional partners and apply design principles of empathy and trust to collaboration.
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I grew my design skill set at start-ups

🚴‍♀️ WHOOP
Fitness app + wearable valued at $3.6B in 2021
Head of the Growth Design team as Product Design Manager of 3 squads for Acquisition, Monetization, and Storefront (2020–21)

🌮 ezCater
Business catering marketplace valued at $1.25B in 2019
First Growth Designer (2019–20)

📚 edX
Online learning non-profit founded by MIT & Harvard
First visual specialized UX/UI Designer (2017–19)

🐝 BzzAgent
Everyday influencer platform during its global expansion
Senior Designer leading product design (2013–17)
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A designer’s guide to organizing a job hunt
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#WCW February 2020 with Abby Luke
📍 Remote in Boston, MA
LinkedIn: abbyluke
Instagram: @abbohemian
Abby Luke • 2023​